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Membership : The Indian Outdoor Advertising Association (IOAA) is the apex body for Out-of-Home advertising media businesses in India. IOAA has its office in Mumbai and offers the following broad services to its Members, who hail from all corners of the country.

Why JoinIOAA

Members of IOAA stand to benefit in following ways

  • Part of a National Association that is committed to supporting, protecting and promoting your right to do legitimate business of OOH Advertising Media anywhere in India
  • Work within a Standard Operating Process (SOP) which specifies a defined credit period, with review, control & recovery of defaults through monthly reports and meetings with heads of concerned companies and agencies
  • Participation in National Code of Ethics and Best Practices for O-O-H Advertising Media industry and ensure long term sustenance
  • Participation in national directories to get equal opportunities and exposure as larger companies for new businesses
  • Advocacy of IOAA ensures protection from unfair regulatory steps besides access to legal precedents prevailing in different parts of India
  • Access to expert and latest business promotion practices, including creative guidelines and evaluation tool, latest developments in O-O-H Media nationally and globally
  • Access to industry metrics and studies prepared by KPMG, PMAO, Ernst & Young, PWC, McKinsey and other industry bodies
  • Preferred access, with reduced charges, to studies & metrics initiated by IOAA
  • Preferred access to Skill Development programmes for both beginners and for re-skilling, across all unique functions for the O-O-H Media industry, conducted by IOAA together with FICCI and NSDC under the auspices of the Central Ministry of Skill Development
  • Preferred access to Orientation programmes as well as O-O-H Media Talent Development Initiatives conducted by IOAA together with colleges in different cities to ensure adequate supply of fresh talent to the industry
  • Preferred access to industry events and award functions, reports and newsletters
  • Access to use of IOAA office space and meeting room facilities in Mumbai for outstation Members.

Membership Services

  • Membership Services National Registry of all Out-of-Home Media companies, suppliers & vendors, specialist agencies and affiliated local associations.
  • Resources
  • Creating, operating and maintaining a Standard Operating Process for interaction with agencies nationally
  • Credit Review and Control
  • Creating & maintaining a national registry of all Members’ inventory of sites
  • Advocacy
  • Creating, operating and maintaining Code of Ethics and Best Practices
  • Outdoor Advertising Regulations and Rules
  • Compendium of legal judgements
  • Promotion of OOH Advertising.
  • Creative guidelines & evaluation tool
  • Reports on revenues and business potential
  • OOH advertising benefits and latest fact
  • OOH formats
  • News and Events.
  • Summary of news and event calendar for the industry
  • Newsletter

TO JOIN IOAA The Indian Outdoor Advertising Association wholeheartedly welcomes you to join as a Member. You need to download the Membership Application Form from this website, fill it in, attach your payment details (either online or cheque payable at par in Mumbai) and basic credentials like address proof, visiting card, etc., and mail to our Office in Mumbai. Your membership starts from date when we have all requirements from you on our records. Your renewal will fall due accordingly, after one year from your date of joining. If you have any questions or concerns before you submit your application form, please feel free to call our Secretariat or our General Manager directly. .